Visit to The Hodges Partnership

I recently had the great pleasure of visiting The Hodges Partnership a few weeks ago with the VCU Public Relations Student Society of America (PRSSA) to see what the life of a public relations professional included in an agency environment. For those who do not know; The Hodges Partnership was co-founded by Jon Newman and Josh Dare who work with a tremendous team down in Shockoe Bottom of Richmond, Virginia. The companies historic name actually comes from Gil Hodges and 1969 New York Mets or as their nickname became “Miracle Mets” for creating one of the greatest comebacks in baseball history.

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The Hodges Partnership office space is also themed around it’s baseball naming with different sections of the entire office space titled after pieces you would find in a baseball stadium. The team at The Hodges Partnership is comprised of 14 staff members including the co-founuders of the company and houses multiple client accounts for firms and organizations in need of top notch professional public relations consulting in media relations, content marketing, social media, and communication audits.

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The work culture around the office of The Hodges Partnership is a symbiotic team with each member of the staff having their own specified client accounts that they consult for as well as collaborate with one another on tasks and assignments. I think that this division of labor among the staff is strategically in place because no one in The Hodges Partnership office seems to look overworked or unhappy, and that speaks to the culture of talent and work ethic of the staff.

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This is ‘Left Field’ where The Hodges Partnership team meet and also shoot compelling video content.

The Hodges Partnership also host an award winning blog; The Gong which has been recognized by the Richmond Chapter Public Relations Society of America for the Capital Award of Excellence in 2016. The co-founder Jon Newman is also heavily involved in social media of the organization and hosting weekly dialogues via Twitter on public relations topics with the hashtag #AskJon.

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After a tour around the office given by VCU Professor Lindsay Grant, APR who is also a member of The Hodges Partnership team, and an insightful question and answer session in ‘Left Field’ with the VCU PRSSA and a few members of the staff that concluded our time spent at The Hodges Partnership.

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Thank you for reading.

Miles S. Hicks

 

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